Digital Marketing Training

Digital Marketing Training

If you take an active role in running digital advertising campaigns for your business, and don’t have the budget to enlist an agency, then our range of digital marketing training courses could be suitable for you. All our digital marketing training is tailored towards the needs of the organisation in terms of content, number of attendees, length of sessions and topics covered. Our digital marketing training can also be delivered remotely or in person, whichever suits your business needs!

Google Analytics Training

Our Google Analytics training sessions are ideal for clients who want to understand their website traffic and how visitors on their websites. We cover how to set-up and track actions on the website, as well as what to look for in the data and how to measure success. All the Google Analytics training sessions we run use your own website and account as the examples.

PPC Training

Our PPC training courses cover a range of topics including:

  • the basics of building PPC accounts,
  • keyword research,
  • the importance of negative keywords,
  • writing ad copy,
  • types of campaign,
  • how to analyse data,
  • how to make changes,
  • reporting.

PPC training is ideal for businesses with smaller budgets who want to learn more and maximise their returns from PPC advertising.

SEO Training

Our SEO training courses mainly focus on on-site elements and will show people:

  • how to implement Google Search Console and Bing Webmaster Tools,
  • how to research relevant keywords to target on their websites,
  • how to write engaging page titles and meta descriptions,
  • the importance of internal linking,
  • best use of alt tags,
  • how to generate properly structured robots.txt and sitemap files.

Get in touch if you would like more information about our range of digital marketing training courses.

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